Today's business world is all about technology and innovation, and no sector is more characterised by it than information technology. Organisations are fighting for the best IT talent to drive their digital initiatives and gain competitive advantage. In this article, we take an in-depth look at effective recruiting strategies for IT specialists in the age of ServiceNow. We will delve into technical terms, jargon, real-world examples and current statistics to provide a comprehensive insight into the world of IT recruitment.


1 ServiceNow and its significance for companies

ServiceNow has become an indispensable platform for companies that want to optimise and automate their business processes. According to a study by Gartner, 80% of Fortune 500 companies already use ServiceNow for IT service management and more. This rapid adoption is leading to an increased demand for ServiceNow specialists. According to LinkedIn, the demand for ServiceNow professionals increased by an impressive 40% last year.

2. the challenges in IT recruiting

The search for highly qualified IT experts is no easy endeavour. The skills shortage plaguing the IT sector requires innovative strategies to attract top talent. One of our clients, a global software company, was struggling to find experienced ServiceNow developers to expand its platform. Traditional recruiting approaches were leaving positions unfilled for months.

3. targeted approach through active sourcing

Active sourcing has proven to be an effective method of identifying and approaching passive candidates. This involves the use of specialised recruiters who proactively select and approach candidates who are not actively looking for a job. According to a survey by Stack Overflow, 75% of developers are not actively using job search platforms but are open to the right opportunity.

4. employer branding and ServiceNow expertise

A strong employer brand is crucial for IT talent. Companies should emphasise their technological expertise and commitment to continuous learning and professional development. With our help, one IT company improved its employer branding by offering free ServiceNow webinars for developers, which led to an increase in qualified applications.

5. technical evaluations and skill assessments

Technical skills are of the utmost importance in the IT sector. Through detailed skills assessments, recruiters can ensure that applicants have the required skills. According to a study by HackerRank, 75% of applicants worldwide fail basic technical tests.

6 Agile recruitment and speed

The IT industry is agile and fast-moving. Therefore, recruiting must take the same approach to hire qualified candidates in a timely manner. One of our clients, a software company, significantly reduced their time-to-hire by shortening the selection process for ServiceNow developers from four to two weeks. This reduced the percentage of candidates dropping out during the application process by over 60%.

7. personalised approach and candidate experience

A personalised approach and a positive Candidate Experience are decisive in convincing applicants. This includes transparent communication and a clear presentation of career opportunities. According to a study by IBM, 72% of applicants state that their perception of a company is influenced by their candidate experience.

If you are looking for highly qualified ServiceNow specialists or would like to optimise your IT recruiting strategy, we cordially invite you to a free initial interview with our experts at indivHR. Book your appointment today and benefit from our many years of experience and expertise in IT recruiting.